Affinity Agency is a digital marketing agency that focuses on the only process that matters most to your business: Finding leads, nurturing leads, and converting those leads into clients. 

Sam Verma and Lenny Richardson started Affinity Agency during the heart of the COVID-19 pandemic in 2020 after quickly discovering that most businesses were under-performing when it came to this digital landscape.


We discovered that they were merely surviving when they should be thriving. 

Why weren't they thriving? Many businesses were using outdated and ineffective digital  marketing strategies or no digital marketing strategies at all.

Our overall objective is to help you create effective campaigns that convert while saving you time and money so you can work on your business instead of in your business. 

How do we do this?


We do the work for you and work closely with you to help create the results you want. 

With this in mind, the founders of Affinity Agency, Sam and Lenny, wanted to design the agency to help you get consistent clients and keep your pipeline full so that you can succeed with your clients both in-person and digitally.

Meet The Team

Affinity Agency was founded by Lenny Richardson and Sam Verma who collectively have over 7 years of digital marketing experience. Their skills include Copywriting, Website Design, Social Media Marketing/Branding, Video Editing, and Email Marketing. 

Lenny Richardson

  • Lenny Richardson's Instagram Page

Sam Verma

  • Sam Verma's Instagram Profile
  • Facebook
  • linkedin-round
  • Affinity Agency Instagram
  • Affinity Agency Youtube Page

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